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Biggest Fan

Client:

NIKE, Major league baseball and EVEN/ODD

Role

Creative Development, Scriptwriting, Casting, Directing, Execution & Post-Production

In partnership with Nike and Major League Baseball, J1ST developed, executed, and post-produced its commercial and photography campaign to premiere the San Diego Padres' newly designed team jerseys. Featuring San Diego natives and women DJs from the Chulita Vinyl Club, we successfully cast and highlighted the team's biggest fans in their everyday lives.

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