In partnership with the Robert Randolph Foundation, Empire Entertainment, and Ebony, our team managed and executed the creative development and execution of the 2021 Inaugural Juneteenth Unityfest Livestream.
The five-and-a-half-hour program garnered over a million views across multiple platforms. It featured performances by Earth, Wind and Fire, India Arie, Ledisi, Aloe Blacc, Judith Hill, and more.
Over 100 content pieces were created as educational and entertaining interstitials, hosted by celebrities like Phylicia Rashad, Wayne Brady, Billy Porter, Craig Robinson, Jon Hamm, Aisha Tyler, LeVar Burton, Zach Galifinakis, Jason Wright, Roger Guenveur Smith, Holly Robinson Peete, Jesse Williams and many more.
Sponsored content was created and integrated for community partners and brands like Amazon, OWN, P&G, Crown Royal, Getty images, and more.